An entrepreneur in the digital space with more than 20 years experience. Worked on numerous CD-ROM projects in the 90s, focusing on the international childrens edutainment market.  During the internet boom founded a training and consulting company in Macromedia technology and was an offical training partner for Macromedia INC US.  My consulting company worked together with media agencies  for early internet media campaigns with public television and technology companies like Microsoft, Adobe and others.
Guided startup companies in the digital field at Howest in The Studios business accelerator I set up in 2009.

Advisor on several boards in Belgium:
Media Desk Belgium, Idrops VZW and IWT (R&D for the Flemisch media sector) for her expertise in the new media field. During 2007-2011 I was Chairwoman of  steering committee R&D VRT Public Television, Medialab ‘Television in a Digital Age’.

Mentoring in several cross over media labs organized by Media Desk Europe. Social Innovation Labs organized by Idrops VZW.

A member of the Peace Innovation Lab part of the Persuasive Technology Lab at Stanford University in California where I also collaborate on behavior change through technology, where my focus today is on wearable sensor devices.

Holds a BA in communication management, and International Master Degree on New Media and Society in Europe – Communication Science – VUB in Brussel.

PhD candidate (2016-2020) at User Centred Engineering Group, Department of Industrial Design, Eindhoven University of Technology


Photo taken during ZEO presentation, Design for Persuasion 2010.

Interview met MIC VLaanderen door Frank Boeremeester

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